About: why Publium exists

Store after store, the same thing: everyone knows content is the most profitable SEO lever in e-commerce, and almost nobody sustains it. Not out of ignorance, out of cost. Writing takes hours merchants don't have, and budgets that classic engagements burn through fast.

We built what we would have wanted to find: a complete blog inside PrestaShop, and an app that has the AI write from the store's catalog rather than from thin air.

Our stances

The blog belongs to the merchant. The module is self-contained: articles, categories, RSS, sitemap, tags. If you never use the app, or if you cancel, everything stays in your store.

AI without data produces nothing of value. A language model on its own writes plausible generic prose. Wired into a catalog (products, features, prices, photos, theme) it writes something specific to your store. That is the difference between filling a page and building an asset.

The human keeps the last word. Every article and every product description goes through your review before publishing.

Every PrestaShop version deserves the same tool. From 1.6.1 to 9, same module, same functions. The base of older stores is large and often profitable; dropping it for a vendor's convenience isn't our style.

Never your credentials. The app talks to the module over a signed API (HMAC, timestamp, replay protection). No back-office access, no passwords exchanged. That is a baseline requirement, not a feature.

What we don't promise

• No "guaranteed first position". Nobody guarantees a ranking, and those who claim to are lying. We provide volume, structure and SEO discipline; ranking is built through regularity, and it is counted in months rather than weeks.
• No "undetectable" content. We don't play cat and mouse with Google: we produce useful content, anchored in your data and reviewed by you. It is the only approach that survives algorithm updates.
• No spam factory. A hundred articles a day with no review is technically possible and strategically stupid. Our plan quotas reflect sane publishing rates.

How we work

That ground gets covered outside Publium too: we build sites and shops, take over the ones nobody else wants, and maintain PrestaShop as well as WordPress. Ten-year-old catalogs and undocumented themes are what you meet there first.

The product improves through practice. Connected stores and real catalogs feed every iteration, with their empty product pages, their customized themes and their old PrestaShop versions. The blog we publish applies our own recipes: keywords drawn from the subject, systematic internal linking, regular publishing. We eat our own cooking.

A question, or an edge case? The FAQ covers the essentials and How it works goes through the product in detail. For anything else, write to us.